Category Americas

Highway to health

Incorporating wireless technology into its newest cars, Ford prepared to roll out vehicles capable of monitoring everything from pollen counts to glucose levels. “[Ford] started concentrating on the aging population in 1999, and a focus on health and wellness within…

City as a platform

Two talks from the 2011 PSFK conference caught my attention:City as a platform (video) In her role as Chief Digital Officer for the City of New York, Rachel Sterne is tasked with strengthening the City’s digital media presence and streamlining…