Category Ethnography
Design’s ethnographic turn
The infrastructure of experience and the experience of infrastructure
Experientia launches Italian version of Putting People First
We are very pleased to announce that we have created an Italian version of Putting People First. Siamo molto lieti di annunciare la realizzazione di una versione italiana di Putting People First. It contains summaries of all the articles of…
Nokia global user study on where people carry their phone
The revolution will be televised and then switched off
Ubiquitous computing is messy
Intel Technology Journal on “designing technology with people in mind”
The current issue of Intel Technology Journal, the company’s R&D webzine, is entirely devoted to people-centred design: Foreword Foreword By Herman D’Hooge Senior Principal Engineer Channel Platforms Group, Intel Corporation Ethnographic techniques Sideways glances: thinking laterally and holistically about technology…
World Association of Newspapers: pay attention to the habits of the young
Designing bosses get results [Financial Post, Canada]
Big brands turning to Big Brother [Daily Telegraph]
Book: Anthropology in Consumer Research
Intel admits tech can be tedious [The Register]
CNBC on the role of customers in business innovation
The Jan Chipchase controversy: corporate ethnography is “primitive”
Business Week interviews Nokia’s Jan Chipchase
Qualitative research leads to new bicycle “for fun”
When Japanese bike part manufacturer Shimano set out to make a bicycle aimed at America’s dwindling group of casual bikers, they enlisted the help of design consultancy IDEO, and embarked on a qualitative research and design process that eventually lead…
Jan Chipchase of Nokia on delegating positive experiences
Venture philanthropy fund uses design thinking and ethnography to help solve real-world problems [Business Week]
Billing itself as a nonprofit venture capital firm, the Acumen Fund uses the principles of design to solve the problems of the poor. Just as the Procter & Gambles and Motorolas of the corporate world conduct extensive ethnographic research on…