Category Experience design

Debate on the UXPA name change

At the beginning of June, the Usability Professionals Association (UPA) announced that from now on it would be known as the User Experience Professionals Association (UXPA). This didn’t go unnoticed, and UX publisher Louis Rosenfeld reacted to this news with…

The psychology of content design

In a long article Jonathan Cutrell talks about a strategy for creating content that revolves around its portability to multiple scenarios, devices, and access frames, and particularly about creating content that taps into multiple strong consumer motivations, and is consequently…

SAP on visualising the future

As visual analytics architect in SAP’s User Experience team, John Armitage is responsible for creating designs and design concepts for SAP’s analytics products. In this article he talks about new and creative ways of displaying information. “To demonstrate how current…