Category Design

Show it and Tell it

“The burgeoning field of strategic design is splitting up into an artful and a scientific design approach. Hard, explicit skills give the scientific agencies the upper hand in becoming innovation partners for global business. That is why design agencies need…

The innovation toolbox

A dramatic transformation is occurring within the design industry. Front runners among strategic design agencies are working in increasingly complex projects and are starting to redefine their role and services in relation to corporate clients. This development is taking place…

Experientia site launch

Today we launched the website of Experientia, the new experience design company founded by business specialist Pierpaolo Perotto, usability expert Michele Visciola, user experience strategist Jan-Christoph Zoels and communication strategist Mark Vanderbeeken. The site contains plenty of information on who…

Philips field testing in the favelas of Brazil

Voices in Your Hand is a humanitarian project, sponsored by Philips Electronics, to create a simple, voice-email handset and cheap audio services to help urban shantytowns and isolated rural areas in the developing world, overcoming illiteracy or minority languages. The…