Category Prototype

Yaniv Steiner speaking on rapid prototyping at World Usability Day Italy

Last Tuesday people across the globe attended World Usability Day gatherings and events, an initiative promoted by a professional association called the Usability Professionals’ Association (UPA). Experientia partner Michele Visciola is the president of UPA-Italy, and in that capacity he…

European Market Research Event – Day 1, afternoon

During the afternoon sessions of the European Market Research Event, I attended presentations by Clive Grinyer of France Telecom Orange, Sarah Pearson of ACB/University of Sussex and Francesco Cara of Nokia. There is also a short write-up of a talk…

Third generation Living Labs: the quest for user-centred mobile services

Faced with a context of a vast and still growing supply of relatively cheap and effective information and communications technology (ICT) and stimulated demand for new solutions to achieve mobility, even seamless mobility, Prof Jan Annerstedt and Sascha Haselmayer raise…