Category Prototype

Central role for co-creation and ethnography at new Nokia design studio in Bangalore

Nokia’s new design studio in Bangalore, India, will use co-creation and ethnographic approaches to explore new design ideas for mobile phones targeted at the Indian market. InfoWorld reports: The studio in India is one of four satellite studios that Nokia…

Experientia launches Italian version of Putting People First

We are very pleased to announce that we have created an Italian version of Putting People First. Siamo molto lieti di annunciare la realizzazione di una versione italiana di Putting People First. It contains summaries of all the articles of…

Venture philanthropy fund uses design thinking and ethnography to help solve real-world problems [Business Week]

Billing itself as a nonprofit venture capital firm, the Acumen Fund uses the principles of design to solve the problems of the poor. Just as the Procter & Gambles and Motorolas of the corporate world conduct extensive ethnographic research on…