Category Business
Experientia interviews Anne Kirah, senior design anthropologist at Microsoft
Anne Kirah (bio) is senior design anthropologist at Microsoft’s MSN Customer Design Centre. In this interview, she talks on the importance of taking off your blinders and focusing on the real lives of real people. She discusses her work at…
In London next week
Digital utopia
The Guardian magazine devoted to Web 2.0
Weekend, the colour magazine of the British newspaper The Guardian, is devoted to web 2.0. It includes a lead feature by award-winning novelist John Lanchester, which doesn’t contain a lot of new insights, but provides a good overview of the…
Goodbye, mobile phone bills. Hello, advertising. [International Herald Tribune]
Pitching itself as the world’s first advertising-supported phone company, a Finnish company called Blyk plans to roll out a free mobile phone service next summer aimed at 16- to 24-year- olds, first in Britain and then elsewhere in Europe, writes…
Adidas sports performance store in Paris: it is all about the interactive experience
The Germany-based sportswear brand opened its Mi Innovation Center on the Champs-Elysées. It’s a tech, fashion, and custom-design wonderland, writes Business Week. “At the futuristic 1,750-square-meter store, the largest Adidas store in the world, shoppers can browse the latest trends…
The future of technology, according to Motorola
12 consumer values to drive technology-related product and service innovations
Third generation Living Labs: the quest for user-centred mobile services
Faced with a context of a vast and still growing supply of relatively cheap and effective information and communications technology (ICT) and stimulated demand for new solutions to achieve mobility, even seamless mobility, Prof Jan Annerstedt and Sascha Haselmayer raise…
The Economist on mobile telephony and banking
“Most South Africans do not have bank accounts. But most do have mobile phones,” writes The Economist today in a story about mobile telephony and banking with a particular focus on Africa. “About half a million South Africans now use…
Knowledge@Wharton on getting to the heart of the customer
Making computing a people science [Computer News Middle East]
Launching event: European Network of Living Labs
We Are Smarter Than Me
David Polinchock on creating a retail brand experience
In an article in the premiere issue of Marketing at Retail, David Polinchock of the Brand Experience Lab looks at the key developments today in creating a compelling, authentic and relevant retail brand experience. Polinchock discusses the growing trend of…