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[Book] Practical Empathy

Practical Empathy: For Collaboration and Creativity in Your Work by Indi Young Rosenfeld Media, 2015 Synopsis Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives.…

[Book] Netnography Redefined

Netnography Redefined by Robert V Kozinets (York University, Canada) Sage Publications, 288 pages July 2015 Social media and the internet are rich, fertile sources of data for social researchers, though online data offer both opportunities and challenges. In this updated…

[Book] Doing Sensory Ethnography

Doing Sensory Ethnography by Sarah Pink Sage Publications Paperback, 232 pages Second edition, February 2015 Between 2010 – 2014, a team of UK anthropologists, engineers and designers worked towards a deeper understanding of how energy and media consumption fit in…

[Book] Beyond Design Ethnography

Beyond Design Ethnography: How Designers Practice Ethnographic Research Edited by Prof. Nicolas Nova along with Lysianne Léchot-Hirt of HEAD-Genève (CH), and Fabienne Kilchör and Sebastien Fasel (Emphase.ch) Head-Genève, January 2015 What do designers mean when they say they’re going to…

[Book] Inventing the Muslim Cool

At Experientia we believe in the importance of understanding cultural differences, no matter how wide they might be. There is not much qualitative research, it seems, that aims at understanding the lived experience of Muslim and Arab youth in European…