Insights curated by Experientia, the UX research and design consultancy
Insights curated by Experientia, the UX research and design consultancy
The war between natives and immigrants is ending. The natives have won, argues Oliver Joy on the CNN website. It was a bloodless conflict fought not with bullets and spears, but with iPhones and floppy disks. Now the battle between…
Facebook is great for checking out photos of your exes and all, but for social innovators working in the developing world, there’s no point to new technologies unless they make life better for the people they’re trying to help, writes…
By encouraging more focused collaboration among multiple functional groups (notably marketing and sales, operations, engineering/R&D, and procurement), these leaders are combining deep insights about customers [particularly in developing markets], competitors, and supply bases to strip out costs and amplify what…
In order to understand mobile phone usage at the Base of the Pyramid (BoP) in Kenya, iHub Research and Research Solutions Africa conducted a 6-month study, funded by infoDev (World Bank). A total of 796 face-to-face interviews were conducted along…
For the Stanford-educated founders of Emprego Ligado, creating a successful app in Brazil required dismantling every assumption about the target audience. Emprego Ligado, which translates to “connected job,” launched in Sao Paulo this summer with the aim of connecting unskilled…
Rajeev Suri posted a short interview with Gustav Praekelt of Praekelt Consulting and the Praekelt Foundation, who focuses on creating behaviour change in people – particularly in emerging markets – using mobile technology. In the interview he explains the notions…
In this BBC article, David Edelstein, a leader in the mobile for development space, argues that human networks are the essential ingredient for mobile phones to improve the lives of the poorest. “Focusing on the technology betrays a truth that…
In a new report from its ConsumerLab, Ericsson maps out the potential of transformation within m-commerce across the region of sub-Saharan Africa. Based on in-depth, extensive interviews with mobile phone users in Ghana, South Africa, and Tanzania, the report has…
HOW WILL the informal economy impact the global business landscape? The landscape of the Informal Economy is vast – from street vending to P2P networks, from piracy to ad-hoc businesses – it is the fastest growing sector of both emerging…
Drawing on the latest data and over 130 interviews with Indian policymakers, entrepreneurs and academics, this report by NESTA, the UK innovation agency, explores the policies, institutions and industries that are driving research and innovation. It measures how India’s research…
In arguing that digital technologies enable embodied experiences that reshape the very ways in which we conceptualize our everyday life, Nishant Shah, founder and Director of Research for the Bangalore-based Centre for Internet and Society, tells us a story from…
Immediately a second post on writing done by Charles Leadbeater. Here he asks if we were to think of the future consumers of the developing world (whose income is rising from around $2 a day to between $5 and $7…
Experientia has posted a new video on its vimeo channel, showcasing mobile phone concepts for emerging markets. The video was made three years ago for a project in developing markets for Vodafone, but we can only show it now. Set…
Olga Morawczysnki, project Manager of Grameen Foundation’s AppLab Money Incubator (a CGAP-sponsored new initiative that develops mobile financial products for the poor) and Jan Chipchase, executive creative director of global insights at frog, argue that large scale adoption of (mobile)…
BOOMERANG, death by gadget : the mobile phone, a new kind of documentary presented by Diego Buñuel, March 21th , 8:55pm on CANAL+ BOOMERANG is a 90-minute French documentary that decodes a globalized world, a world in which our actions…
What does it take to introduce e-books and e-readers into communities in low income countries — and is this a good idea, asks Michael Trucano on EduTech, a World Bank blog on ICT in education. “Judging by the increasing number…
The ubiquitous presence of cell phones in emerging economies has brought about a wide range of cell phone-based services for low-income groups. Often times, the success of such technologies highly depends on its adaptation to the needs and habits of…
Exploring mobile-only Internet use: results of a training study in urban South Africa Using an ethnographic action research approach, the study by Jonathan Donner (Microsoft Research India) and Shikoh Gitau and Gary Marsden (University of Cape Town) explores the challenges,…
“Anthropology, Development and ICTs: Slums, Youth and the Mobile Internet in Urban India” is the title of a research paper by Nimmi Rangaswamy and Edward Cutrell of Microsoft Research India. Abstract In this paper we present results from an anthropological…
A report, recently published by UNDP, on mobile technologies and human development, “Mobile Technologies and Empowerment: Enhancing Human Development through Participation and Innovationâ€, does a good job of summarizing the many ways in which mobile technologies are being used successfully…