Insights curated by Experientia, the UX research and design consultancy
Insights curated by Experientia, the UX research and design consultancy
It’s rare for a data scientist to be so reflective and critical on the limitations (and therefore the real opportunities) of their discipline, as Katherine Bailey has managed in a short article on Techcrunch. Recent issues around machine learning biases…
During the futurist panel at the 2017 Automotive News World Congress, Rachel Nguyen, executive director of Nissan’s Future Lab, said understanding what the consumer wants will help brands define their experience. One method Nissan utilizes: ethnographic studies of consumers. “The…
Following the 2016 Smart Innovation Award at “FIMBACTE Trophées du Cadre de vie”, the CITYOPT project has once again been recognised, this time in the prestigious French design competition: “Observeur du Design 2017”, in the Service Design category. In June…
Why Venture Capital Needs Ethnographers: Making Meaningful Innovation in the Startup Sphere by Julia Katherine Haines, Google- December 20, 2016 The power of ethnographic methods and ethnographic thinking is not about finding new territory to colonize for startups and for…
As societies face increasingly complex problems, design is emerging as the tool to solve some of Asia’s biggest issues. Through field trips with designers skilled in human-centered design, the team behind Ethnographers’ Field Guide to Innovation, a new series on…
ING DIRECT Australia has published yesterday and at the end of November no less than 10 articles in a paid section of The Guardian on the value of customer experience and human-centred design, entitled “Being human in a digital world“.…
Three innovative PhD dissertations have been published at the Harvard Business School’s Doctoral Program on Organizational Behavior that use ethnography and qualitative research to understand and map organizational culture: Curtis K. Chan Chan’s research (The Double-Edged Sword of Organizational Culture:…
The Digital Ethnography Research Centre (DERC), part of RMIT University, focuses on understanding a contemporary world where digital and mobile technologies are increasingly inextricable from the environments and relationships in which everyday life plays out. DERC excels in both academic…
Libby Maurer, UX leader at Widen Enterprise (a content technology company specializing in digital asset management software and content production services), makes a strong case for the value of UX research in a hardcore business environment. She writes that “the…
Over the last 6 months, Fabien Girardin has been working in a rather unique position at BBVA Data & Analytics, a center of excellence in financial data analysis. My job is to make the design of user experiences reach a…
Last month Putting People First announced the upcoming conference on design & sustainable innovation for smart cities in Nice France. Meanwhile we are pleased to announce the full event agenda (see below). This event will feature professionals from leading research…
Intel anthropologist Genevieve Bell explains in an interview with The Observer’s Ian Tucker why being scared about AI has more to do with our fear of each other than killer robots. A lot of the work you do examines the…
Where’s Wally? In Search of Citizen Perspectives on the Smart City by Vanessa Thomas, Ding Wang and Louise Mullagh of the HighWire Centre for Doctoral Training of Lancaster University and Nick Dunn of ImaginationLancaster Sustainability 2016, 8, 207 Open access…
A professor of psychology and behavioral economics at Duke University, Dan Ariely relentlessly examines our assumptions about ourselves—and finds they’re often totally misconstrued. We think, for example, that money is our main motivator in the workplace. But not only are…
Collaborative Ethnography in Business Environments Edited by Maryann McCabe Routledge 2017, 138 pages In a global and rapidly changing commercial environment, businesses increasingly use collaborative ethnographic research to understand what motivates their employees and what their customers value. In this…
Sensemaking: The Power of the Humanities in the Age of the Algorithm by Christian Madsbjerg Hachette Books March 2017, 256 pages Inspired by his work with companies like Ford and Coca-Cola, Madsbjerg’s Sensemaking is a provocative stand against the “tyranny”…
A Guide to Service Blueprinting Nick Remis and the Adaptive Path Team at Capital One Adaptive Path November 2016, 52 pages As the focus of customer experience becomes more important, having a good picture of how your service operates in…
Billions spent on cyber security tech while human error ignored, writes Misha Glenny in the Financial Times. Armies of zombie computers threaten us all. Despite the headlines, the cyber security industry has prioritised the development of expensive tech over teaching…
Forbes Product Member, Alec Pomnichowski, describes the parallels between architecture and product development thinking. He asks product-types to be considerate and thoughtful about the ways in which users experience products and find value in them through time. Good architects will…
Psychologist and cognitive scientist Dr. Susan Weinschenk explains how her science informs UX design. Weinschenk takes research and knowledge about the brain, the visual system, memory, and motivation and extrapolates ten UX design principles from that: 1. People don’t want…