Category Service design

The magic of good service

THE customer is king. So some firms have started appointing chief customer officers (CCOs) to serve the king more attentively. These new additions to the (already crowded) C-suite are supposed to look at the business from the customer’s point of…

Service design at IKEA

Walking through IKEA over the weekend with two young children, writes Shailesh Manga on UXMovement, was a healthy reminder of what contributes to an ideal customer experience: innovative product design and thoughtful service design. IKEA covers product design with innovative…

Book: This is Service Design Thinking

This is Service Design Thinking: Basics – Tools – Cases Edited by Marc Stickdorn and Jakob Schneider BIS Publishers, 2011 376 pages (Amazon link) This is Service Design Thinking outlines a contemporary approach for service innovation. Service design and design…