Category Ethnography

[Book] All data are local

All data are local
In our data-driven society, it is too easy to assume the transparency of data. Instead, we should approach data sets with an awareness that they are created by humans and their dutiful machines, at a time, in a place, with the instruments at hand, for audiences that are conditioned to receive them, says Yanni Alexander Loukissas, Assistant Professor of Digital Media in the School of Literature, Media, and Communication at Georgia Tech.

When ethnography becomes a joke

For a number of years, we have witnessed a diminishing appetite for ethnographic work among commercial clients, writes Patricia Sunderland, PhD and founder of Cultural Research and Analysis, on the site of the Qualitative Research Consultants Association (QRCA). Competition and…