Category Ethnography

Experientia site launch

Today we launched the website of Experientia, the new experience design company founded by business specialist Pierpaolo Perotto, usability expert Michele Visciola, user experience strategist Jan-Christoph Zoels and communication strategist Mark Vanderbeeken. The site contains plenty of information on who…

Philips field testing in the favelas of Brazil

Voices in Your Hand is a humanitarian project, sponsored by Philips Electronics, to create a simple, voice-email handset and cheap audio services to help urban shantytowns and isolated rural areas in the developing world, overcoming illiteracy or minority languages. The…

Intel’s People and Practices Research Lab

Intel’s People and Practices Research Lab engages the techniques of social science (including anthropology and ethnography) and design in order develop a deep understanding of how people live and work. This knowledge is then translated into insights for guiding corporate…