[Book] Mapping Design Research

Mapping Design Research Edited by Simon Grand and Wolfgang Jonas Birkhauser 2012, 256 pages [Amazon link] [Sample chapter] An authoritative and scientifically based collection of 18 international texts since 1960 that mirrors and analyses the principal developmental phases of design research and scientific research. The…

Ergonomics in the digital age

In this age of ubiquitous computing, what exactly are we doing to our bodies, asks Avinash Rajagopal in a highly recommended piece in Metropolis Magazine: “Today, our fingers are furiously swiping and typing, our shoulders are hunched, our spines are curved, our necks are either…

All technology is assistive technology

All technology is assistive technology, argues Sara Hendren in a long and very insightful article. “Honestly – what technology are you using that’s not assistive? Your smartphone? Your eyeglasses? Headphones? And those three examples alone are assisting you in multiple registers: They’re enabling or augmenting…

How a deeper customer understanding can energize innovation

In today’s crowded and competitive energy markets, many product manufacturers fall short in their marketing, writes Andy Beck, Executive Vice President of Makovsky’s energy and sustainability practice. “They’re forgetting a vital principle: that we motivate behavior by understanding and addressing the desires of the end-user…

The rise of the mobile-born

The mobile-born generation will drive a radical rethinking of office productivity, writes Paul Holland, a general partner at Foundation Capital, “Fast-forward a few years and we’ll see a new workplace with workstations akin to air traffic control centers powered by multiple touch-, swipe- and voice-enabled…

Medical advice just a touch away with smartphone apps

Devices once only in the hands of doctors, such as heart or blood pressure monitors, are now in the pockets of consumers, putting them in charge of their health and making medical care more accessible. Consumers are also increasingly armed with “wellness” apps — simpler…

‘Why newsrooms need anthropologists’

Journalism and anthropology both purport to observe and analyse human behaviour and experience, albeit in different ways and over extremely divergent timescales. And they both serve up their findings to the wider world in order to give it greater understanding of itself – and of…

Experientia presents “BancoSmart”, the innovative ATM interface designed for UniCredit Bank

The user-centred approach is moving into finance, as banks increasingly connect to their customers’ needs and wants. As part of this trend, global banking and financial services company UniCredit Bank collaborated with user experience consultancy, Experientia, to create a user-friendly, people-centred ATM – the BancoSmart. Click on…

Experientia rivoluziona la user experience degli ATM con “BancoSmart”, l’innovativa interfaccia degli ATM UniCredit

Le banche stanno cercando sempre più di entrare in sintonia con le esigenze ed i desideri dei propri clienti, innovando i propri prodotti e servizi secondo una approccio centrato sull’utente. Per dare concretezza a questo principio, UniCredit ha deciso di collaborare con Experientia con l’obiettivo…

Ottagono Magazine features Experientia

In the article “Interaction Design, After Ivrea” Stefano Mirti reflects on the history of the renowned Interaction Design Institute Ivrea and what was born out of it after the school closed. The article, which is published in the November issue of Ottagono, features Experientia as…

Ethnography: is your company missing the train?

Michael Ohler, Phil Samuel and Mark McMurray of BMGI argue in Industry Week that focusing on human behavior and personal experiences can help you discover unmet customer needs and gain a deeper understanding of your customer. “Ethnography does not start with a hypothesis or a…

First Swedish PhD thesis in service design

Stakeholder Engagement for Service Design is the title of the first Swedish PhD thesis in service design. In the dissertation defended last week at Linköping University, Fabian Segelström wanted to find out how service designers go about to create an understanding of customers and others…

Book: Smarter Than You Think

Smarter Than You Think How Technology Is Changing Our Minds For the Better by Clive Thompson and Jeff Cummings Penguin Press September 2013, 352 pages [Penguin Press link – Amazon link] Abstract How technology boosts our cognitive abilities — making us smarter, more productive, and…

How technology changes storytelling

Long New York Times piece where writers in a variety of genres tell us what new technologies mean for storytelling. Contributions by Margaret Atwood, Charles Yu, Marisha Pessl, Tom McCarthy, Rainbow Rowell, Dana Spiotta, Frederick Forsyth, Douglas Coupland, Tracy K. Smith, Emily Giffin, Ander Monson,…

Book: The App Generation

The App Generation How Today’s Youth Navigate Identity, Intimacy, and Imagination in a Digital World Howard Gardner and Katie Davis Yale University Press October 2013, 256 pages [Yale University Press link – Amazon link] Abstract No one has failed to notice that the current generation…

Is UX design the next big thing?

UX design explained for advertisers: “Here is where the world of communication and the world of computing starts to merge in intent. Systems are to be used. Products are to be experienced. Users and consumers are the rulers. Technology, if it has to gain acceptance…

Four myths about UX and how to bust them

Brian Pagán describes four common UX myths and how to “bust” them: UX is too soft; it’s not based on anything Anyone can do UX UX is too expensive UX is just interaction design In synthesis: “UX knowledge and methods come from centuries of academic…

The Newspeak of “human-centred” [Book]

Freedom vs Necessity in International Relations Human-Centred Approaches to Security and Development by David Chandler Zed Books Ltd 224 pages, 2013 [Amazon link] Human-centred understandings of the world have become increasingly dominant over the last two decades. Indeed, it is rare to read any analysis…

Conference Review: UX STRAT 2013, Part 1

UX STRAT, the first every user experience strategy conference, took place in September in Atlanta, Georgia, at the Georgia Tech Global Learning Center. Pabini Gabriel-Petit was there and she published a first chapter – dealing mainly with logistics and conference experience – in a three-part…

Architects don’t listen to people

Christine Outram left the architecture profession because, she says, architects “don’t listen to people“. “The truth is, most of you don’t try. You rely on rules of thumb and pattern books, but you rarely do in-depth ethnographic research. You might sit at the building site…

Observations from an ethnography conference

Alexa Curtis recently attended EPIC, the Ethnographic Praxis in Industry Conference, a truly international gathering of ethnographers, anthropologists, strategists, designers, and others who are committed to understanding audiences in order to inform appropriate solutions. Unlike past years, there was no explicit theme to which submissions…

What behavioral economics is not

Essay: The Nature of the BEast: What Behavioral Economics Is Not 10/16/13 Matthew Darling, Saugato Datta, and Sendhil Mullainathan People are complex; they defy easy summary. Like Walt Whitman, we all contain multitudes. As a discipline, economics has been successful in part because it has…