Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
1 May 2016

Report: User Experience and Usability in Complex Systems

User Experience and Usability in Complex Systems Final Report 1/2015 FIMECC (Finnish Metals and Engineering Competence Cluster) November 2015, 225 pages Five years ago, some of Finland’s metals and engineering industry companies were looking for new ways to tackle challenges and concerns. With the shared vision, that industrial design and end users are key to […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

12 April 2016
The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 March 2016
Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

1 March 2016
Singapore’s main newspaper on Experientia’s design with the elderly

Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

1 January 2016
For when things get personal…
13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

1 May 2016

Report: User Experience and Usability in Complex Systems

User Experience and Usability in Complex Systems Final Report 1/2015 FIMECC (Finnish Metals and Engineering Competence Cluster) November 2015, 225 pages Five years ago, some of Finland’s metals and engineering industry companies were looking for new ways to tackle challenges and concerns. With the shared vision, that industrial design and end users are key to […]

30 April 2016

The Internet of Things needs design, not just technology

Scott A. Nelson and Paul Metaxatos write that, as B2C companies rush to exploit new IoT applications, pushing technology to potential end users no longer works. Increasingly, the pull of user experience will drive market demand, and product design will be critical to getting consumers to adopt offerings in this new IoT 2.0 world. Most […]

30 April 2016

Security versus UX

Gwendolyn Betts explores how to reconcile one of the biggest challenges in interface design: security versus user experience. Betts writes that it is not uncommon for security measures to be tacked on at the end as an afterthought, and that therefore it is of crucial importance to call on as many security advocates as possible […]

25 April 2016

How city design is adapting to older populations

As cities experience a demographic shift, the need for age-friendly design is becoming ever more critical. From almshouses to driverless cars, the future of urban housing and mobility may just be shaped for and by the elderly. Freelance journalist Alice Grahame writes about this trend in a Guardian essay supported by the Rockefeller Foundation. Interestingly, […]

24 April 2016

[Book] The Politics of Design

The Politics of Design: A (Not so) Global Manual for Visual Communication By Ruben Pater BIS Publishers May 2015 Many designs that appear in today’s society will circulate and encounter audiences of many different cultures and languages. With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or […]

21 April 2016

The product design of IoT

As more and more ‘Internet of Things’ products come into the market, most, if not all will come with significant challenges. The key to overcoming any obstacles, writes Joe Johnston, VP Experience Innovation for Universal Mind, is to unify them into one holistic user experience; to incorporating the Physical and Digital experiences and making them […]

19 April 2016

Co-creating policy and public services in Ireland

Governments, public sector and community organisations are addressing increasingly complex challenges such as the ageing society, climate change, sustainable behaviour change, youth unemployment, impacts of austerity, health, housing and homelessness. They are doing this at a time when there is a growing gap between the needs and expectations of the public on the one hand […]

14 April 2016

Anthropology is not only undersold, it’s misunderstood

Dr. John Sherry, Director of Business Innovation Research at Intel, says in an long profile on Epicpeople that anthropology is not only undersold, but also misunderstood: People too often talk about ethnography as a tool for understanding ‘the consumer’ or ‘the customer.’ We don’t just talk to people in their homes, we think systematically. People […]

12 April 2016

The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 April 2016

Markus Giesler on customer experience design

At Experientia, we live the mantra that experience design is always contextual experience design. Understanding and designing for people within a culture, a context and how people evolve and change within these, is at the very essence of what we do. It is therefore no coincidence that our new website always shows people, including our […]

8 April 2016

Welcome to the ‘unstore’ of the future: retailers go experiential

As technology enables ad blocking online and ad skipping on TV, marketers are increasingly searching for ways to better engage consumers in person, Adrianne Pasquarelli explains. As consumers get more comfortable with e-commerce, marketers are finding they need to imbue their brick-and-mortar operations with updated missions. “Customer experience is becoming more influential in shaping people’s […]

8 April 2016

On the need for ethnography in user experience design

Michael Thomas of Ford Motor Company argues in a thoughtful personal piece that User Experience design is greatly enhanced by establishing classical ethnographic methods as foundational for defining the domain of design intervention. How can UX account for subjective, positively regarded experiences that are time and community dependent, he asks: Examples of these might include […]

2 April 2016

A selection of Interaction 16 videos

In this post we highlight a number of Interaction 16 conference videos especially relevant to the Putting People First readers. They are grouped thematically. Algorithm-inspired design Crowds, algorithms and computations: The new materials of design – Matthew Milan, Normative [54:21] Can computers design? – Antti Oulasvirta, Aalto University [57:38] The Dawn of Agentive Technology: The […]

2 April 2016

Special Issue: Digitised Health, Medicine and Risk

Health Risk & Society is a new international scholarly journal devoted to a theoretical and empirical understanding of the social processes which influence the ways in which risks are taken, communicated, assessed and managed in relationship to health and health care. They have just published a special issue on Digitised Health, Medicine and Risk, edited […]

1 April 2016

Financial Times: the inflation enigma requires ethnographic analysis

Gillian Tett is the Financial Times’ US Managing Editor, a very frequent writer, and an anthropologist. Her column this week unconventionally argues for on-the-ground ethnographic research on people’s expectations on inflation: What we need is not just economic analysis of price trends but on-the-ground ethnographic analysis of how consumer perceptions of prices operate. Scandinavian central […]

1 April 2016

Two appealing books by designer Robert Curedale

This morning we received two books by designer Robert Curedale (who seems to be an extremely productive writer): ​Comprehensive step-by-step Guide to Experience Maps Journey Maps – Blueprints – Empathy Maps Design Community College Inc. March 2016 400 pages Customers choose products and services that deliver the best experiences. Traditional design techniques like sketching and […]

1 April 2016

Five cognitive biases to avoid in user research

Fabio Pereira of Australia’s Digital Transformation Office (DTO) explains why we need to be aware of our own biases and how they can affect user research (or “Discovery” as DTO’s Lisa Reichelt calls this initial stage). As human beings, we think we make rational decisions every day, but in fact, we’re all seeing the world […]

1 April 2016

Should financial advisors nudge their clients?

Should advisors nudge clients to make prudent saving and spending decisions, asks Morey Stettner in Investor’s Business Daily. Or should they step aside after educating clients and laying out the options? Some economists argue that nudging gets people to do the right thing by default. For example, individuals with tax-deferred savings accounts can automatically allocate […]

30 March 2016

Six more UX-related articles on PMLive

PMLiVE continues to inform us about UX approaches and developments in the pharmaceutical industry (older series of articles here): Why health psychology should inform pharma strategyv Ella Nuttall – 30 March 2016 We asked Ella to explain why she thinks health psychologists have an important role to play in the pharmaceutical industry. Harnessing the power […]

21 March 2016

Ford’s quest to remake itself into a master of UX

Ford, bastion of the old-school American economy, is now trying to recast itself as a company built around user experience. It’s finally trying to see its cars through the customer’s eyes. It’s designing for them. Ford used to focus on “benchmarking,” or comparing all the features of competitors and simply adding in what they didn’t […]

Show more articles