Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
15 December 2017

The body is the missing link for truly intelligent machines

It’s tempting to think of the mind as a layer that sits on top of more primitive cognitive structures. But Ben Medlock, co-founder of SwiftKey, argues that the layered model of cognition is wrong. The point is that long before we were conscious, thinking beings, our cells were reading data from the environment and working […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

30 November 2017
New European study on e-Government initiatives

The latest eGovernment benchmark report of the European Commission shows significant improvement on cross-border availability of digital public services and accessibility of public websites from mobile devices in EU Member states. The study also indicates a need for improvement in transparency of public services delivery and use of supporting technology like eIDs or eDocuments. Performance […]

20 November 2017
Experientia and Italian bank Intesa Sanpaolo announce innovative partnership

Wide ranging partnership also covers collaboration with design schools and public events on service design “Finding the way forward for independent design means building new business models for service design consultancies in the age of the company buy-out.” Michele Visciola, President, Experientia PRESS RELEASE It seems the business world is finally realising that service and […]

26 October 2017
Epic storytelling with video

Another EPIC conference come and gone, and no, we’re not using “epic” in the way under-10s use it about cool things on the internet. EPIC is the Ethnographic Praxis in Industry Conference, one of the most important annual events for practitioners of anthropology, ethnography and related disciplines. Ethnography is one of Experientia’s key methodologies, underpinning […]

23 October 2017
Experientia is hiring! Service design intern

Service Design Intern: Lausanne, Switzerland and Turin, Italy Experientia, an international experience design consultancy, is looking for service design interns for our Turin, Italy office, to support research, concept development and design. The ideal candidate will be a holistic thinker and designer, with a systems approach to enable complex service offerings, driven by an understanding […]

23 October 2017
Experientia is hiring! Senior Service Designer

Senior Service Designer: Lausanne, Switzerland and Turin, Italy (*) We are looking for service designers with outstanding design skills, methodical thinking, and experience in designing complex service ecosystems using a human-centered design methodology.   Required 2-5 years’ experience in service design and/or user experience design University and/or advanced degree(s) in Service Design, Interaction Design, User […]

23 October 2017
Experientia is hiring! Lead Service Designer

Lead Service Designer: Lausanne, Switzerland and Turin, Italy (*) Experientia is seeking a Senior Service Designer to lead service design projects from the Turin, Italy office (*) or the Lausanne, Switzerland office. The Senior Service Designer will have experience leading a team of behavioral analysts and service modelers in research and service design projects lasting […]

15 December 2017

The body is the missing link for truly intelligent machines

It’s tempting to think of the mind as a layer that sits on top of more primitive cognitive structures. But Ben Medlock, co-founder of SwiftKey, argues that the layered model of cognition is wrong. The point is that long before we were conscious, thinking beings, our cells were reading data from the environment and working […]

15 December 2017

Learning from today’s car-centric cities for a human-centered future of mobility

The introduction of autonomy into urban environments creates a unique opportunity to do things differently. This, writes Maya Pindeus (CEO and co-Founder of Humanising Autonomy) requires us to encourage a human-centered perspective towards urban mobility and to step away from traditional urban planning models. 2050 does outline a promising future but also creates the danger […]

15 December 2017

[Book] Bit by Bit: Social Research in the Digital Age

Bit by Bit: Social Research in the Digital Age by Matthew J. Salganik Princeton University Press 2017, 448 pages [Read online] An innovative and accessible guide to doing social research in the digital age In just the past several years, we have witnessed the birth and rapid spread of social media, mobile phones, and numerous […]

7 December 2017

Game Your Brain: The neurological impact of UX

The world is experiencing a merging of media and minds that we haven’t yet created a vocabulary for. We know that user experience design has the power to respond to what algorithms deem “suitable” to us, but have we understood that this changes the way our brains work in symbiosis with our machines? What if […]

6 December 2017

Workplace anthropology video series

A few months ago a new channel Workplace Anthropology Matters popped up on Youtube that profiles workplace anthropologists, whose work directly influence their own workplace processes. The video series is part of a workshop in the Business Anthropology Matters initiative, run by Dr. Jan English-Lueck, Professor of Anthropology at San Jose State University and Distinguished […]

2 December 2017

Five ways to fix statistics

As debate rumbles on about how and how much poor statistics is to blame for poor reproducibility, Nature asked influential statisticians – Jeff Leek, Blakeley B. McShane, Andrew Gelman, David Colquhoun, Michèle B. Nuijten & Steven N. Goodman – to recommend one change to improve science. The common theme? The problem is not our maths, […]

30 November 2017

New European study on e-Government initiatives

The latest eGovernment benchmark report of the European Commission shows significant improvement on cross-border availability of digital public services and accessibility of public websites from mobile devices in EU Member states. The study also indicates a need for improvement in transparency of public services delivery and use of supporting technology like eIDs or eDocuments. Performance […]

30 November 2017

New Zealand’s policy methods toolbox

The Policy Methods Toolbox is a repository of policy development methods that helps policy practitioners identify and select the right approach for their policy initiative. It is developed by The Policy Project, a unit of New Zealand’s Department of the Prime Minister and Cabinet, aimed at building a high performing policy system that supports and […]

26 November 2017

Developing human interactions with autonomous systems

Two excellent Medium articles by the people of Humanising Autonomy, a London based startup that works towards a vision of intuitive interactions between autonomous systems and people: Child-Friendly Autonomous Vehicles: Designing Autonomy with all road users in mind November 14, 2017 – written by Leslie Nooteboom, COO and Co-Founder of Humanising Autonomy To make sure […]

22 November 2017

Human-centred design in global health: A scoping review of applications and contexts

Human-centred design in global health: A scoping review of applications and contexts By Alessandra N. Bazzano (1), Jane Martin (2), Elaine Hicks (3), Maille Faughnan (1), and Laura Murphy (1) PLoS ONE12(11): e0186744. Published: November 1, 2017 Health and wellbeing are determined by a number of complex, interrelated factors. The application of design thinking to […]

22 November 2017

[Book] Making Cities Smarter

Making Cities Smarter – Designing Interactive Urban Applications by Martin Tomitsch Jovis Publishers March 2018, 208 pages Abstract More than half of the world’s population is now living in cities, and this number is predicted to rise. This means that more people than ever before will share the same urban infrastructure, and city governments around […]

20 November 2017

Experientia and Italian bank Intesa Sanpaolo announce innovative partnership

Wide ranging partnership also covers collaboration with design schools and public events on service design “Finding the way forward for independent design means building new business models for service design consultancies in the age of the company buy-out.” Michele Visciola, President, Experientia PRESS RELEASE It seems the business world is finally realising that service and […]

15 November 2017

[Book] Designing Better Services: A Strategic Approach from Design to Evaluation

Designing Better Services: A Strategic Approach from Design to Evaluation by Francesca Foglieni, Beatrice Villari and Stefano Maffei (Polytechnic University of Milan) Springer International Publishing, 2018 VIII, 115 pages This book provides accessible, comprehensive guidance on service design and enables practitioners approaching the discipline for the first time to develop the strategic mindset needed to […]

12 November 2017

Six hacks for service designers working in an agile environment

Ideally service designers deliver our best value when we stay outside the “Scrum” (literally and figuratively), fulfilling our strategic role and avoiding the hectic pace and too-narrow focus of two-week sprints. Our work, writes Jesse Grimes in the most recent edition of Touchpoint, the magazine of the Service Design Network, should provide guidance to tactical […]

8 November 2017

From human-centered design to humanity-centered design

The design industry’s reigning paradigm is in crisis. It’s time to evolve from human-centered design to humanity-centered design, write Artefact’s Rob Girling and Emilia Palaveeva. If followed blindly and left unchecked, this cult of designing for the individual can have disastrous long-term consequences. A platform designed to connect becomes an addictive echo chamber with historic […]

8 November 2017

‘Thick data’ sees the market future when big data can’t

“Customers are really the most unpredictable, the most unknown, and the most difficult-to-quantify thing for any business,” said Tricia Wang, ethnographer and co-founder of Sudden Compass, in an interview during the IBM Data Science for All event in NYC. She spoke with Dave Vellante and John Walls, co-hosts of theCUBE, SiliconANGLE Media’s mobile livestreaming studio […]

8 November 2017

Service design at BBVA bank

BBVA (an international financial institution with a presence in 35 countries, providing services to 70 million customers) was one of the sponsors of the Service Design Global Conference in Madrid last week. Derek White, BBVA’s Global Head of Customer and Client Solutions, and Rob Brown, Head of Marketing, Design and Responsible Business – both Americans […]

31 October 2017

Waymo focuses on user experience

Waymo —formerly the Google self-driving car project— is investing a lot of time and effort on building out the user experience of its self-driving vehicles, which includes both the external and internal user-facing features of its autonomous cars. This includes looking at everything from how a user gets picked up during a ride-hailing experience, to […]

27 October 2017

Self-driving cars and humans must learn a common language

For all the intricate technology required for autonomous cars — the sensors to replicate eyes and ears, the computers and algorithms to serve as the car’s brains, the high-definition 3-D maps to guide them — there’s another factor that computer science alone cannot solve: how these cars will engage with people — passengers, motorists, bicyclists […]

26 October 2017

Epic storytelling with video

Another EPIC conference come and gone, and no, we’re not using “epic” in the way under-10s use it about cool things on the internet. EPIC is the Ethnographic Praxis in Industry Conference, one of the most important annual events for practitioners of anthropology, ethnography and related disciplines. Ethnography is one of Experientia’s key methodologies, underpinning […]

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