Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
23 July 2016

Emerging social roles for life in 2025

Over the last five years Ericsson’s Networked Society Lab has been exploring what social life in 2025 might mean. How have 20th structures of industrialization been challenged? What is happening with life and lifestyles right now? In what direction are we moving? How are values and attitudes changing? And what clusters of different lifestyles do […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

22 June 2016
A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

23 May 2016
Experientia white paper: “Conducting clinical trials is about working with patients”

Patient-centricity is one of the defining issues facing clinical trials in the pharma industry. The past few years have seen a growing awareness by pharmaceutical companies of the importance of patient-centricity – but they have also illustrated that not everyone is clear on just what patient-centricity is, or how to achieve it. After using UX […]

12 April 2016
The latest on innovation in Energy Efficient Buildings: annual round-up of EU Commission projects

Every year, the Energy-efficient Buildings (EeB) Public Private Partnership (PPP) publishes the EeB PPP project review – a round-up of energy-efficiency projects that have been co-funded by two European Commission schemes. This year, the print and digital booklet design was done by Experientia, in particular by our talented visual and interaction designer Dohun Jang. Experientia […]

8 March 2016
Behavioral modeling – Shaping cultural change and behavioral evolution

One of the things we do here at Experientia that really sets us apart from other UX agencies is behavioral modeling. Our cognitive and behavioral models go beyond the standard customer journeys and personas (both useful tools, and often preliminary steps to behavioral modeling) to create frameworks that can be used to make people more […]

1 March 2016
Singapore’s main newspaper on Experientia’s design with the elderly

Arti Mulchand reports in the Straits Times, Singapore’s main newspaper, on Experientia’s “Design for Ageing Gracefully” project: Putting faces to end-users early in the design process is changing the way designers and organisations are approaching products aimed at Singapore’s growing elderly demographic. Experientia’s ethnographic study, which was commissioned by DesignSingapore Council in a collaboration with […]

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

23 July 2016

Emerging social roles for life in 2025

Over the last five years Ericsson’s Networked Society Lab has been exploring what social life in 2025 might mean. How have 20th structures of industrialization been challenged? What is happening with life and lifestyles right now? In what direction are we moving? How are values and attitudes changing? And what clusters of different lifestyles do […]

22 July 2016

[Book] Overcomplicated (or when systems go feral)

Overcomplicated: Technology at the Limits of Comprehension by Samuel Arbesman Current (Penguin Randomhouse), July 2016 256 pages Abstract Why did the New York Stock Exchange suspend trading without warning on July 8, 2015? Why did certain Toyota vehicles accelerate uncontrollably against the will of their drivers? Why does the programming inside our airplanes occasionally surprise […]

22 July 2016

A nudge toward participation: Improving clinical trial enrollment with behavioral economics

A nudge toward participation: Improving clinical trial enrollment with behavioral economics Eric M. VanEpps, Kevin G. Volpp and Scott D. Halpern (University of Pennsylvania) Science Translational Medicine – 20 Jul 2016 Vol. 8, Issue 348, pp. 348fs13 Interventions informed by behavioral economics can address barriers to patient enrollment in clinical trials and improve recruitment efforts. […]

18 July 2016

Ethnographic research to improve the City of New York’s digital services

A team including the Public Policy Lab (a New York City non-profit) worked with New York City’s Chief Digital Officer and her staff to use ethnographic research to develop the New York City Digital Playbook (available in 14 languages!), a policy and operational guide to help City staff develop new and improved digital services for […]

18 July 2016

Design research at the New York Times

The pressure to anticipate an audience’s needs and desires is intense—no longer only of concern to business sides of media organizations but a part of the editorial mission, writes Heather Chaplin in the Columbia Journalism Review. Certain newsrooms, including the Times’s, are turning to human-centered design practices in order to understand what readers want. Chaplin […]

15 July 2016

Close to home

So close to home. That is what we feel at Experientia when work calls us to France. Just a quick trip across the border, to a country at once reminiscent of, and delightfully different from, our home town of Turin. So when tragedy strikes, it feel close to home as well. With our recent pilot […]

11 July 2016

[Book] LEAP Dialogues: Career Pathways in Design for Social Innovation

LEAP Dialogues: Career Pathways in Design for Social Innovation Edited by Mariana Amatullo, with Bryan Boyer, Liz Danzico and Andrew Shea Published by Designmatters at ArtCenter College of Design July 2016, 360 pages The professional landscape for design in social innovation has reached a critical moment. Designers are now acting as mediators, synthesizers and key […]

29 June 2016

UX in government: Why we need to stop calling it “citizen experience”

Cultural anthropologist Jamie Lee writes that she is fully on board with UX’s role in the public sector, and that she is an advocate for its unique role in more ethical governance with, rather than just for, communities. She just can’t understand choosing to call it “Citizen Experience.” In this article she articulates why, and […]

28 June 2016

Politicians need to commit to ethnographic research if they want to understand people

Business anthropologist Simon Roberts has campaigned hard for the “Remain” side in the UK referendum and is deeply disappointed. He now explores a topic that I too have been arguing for some time now: Politicians, political parties and those in power, he says, “need to radically rethink how they understand the people they purport to […]

28 June 2016

[Book] The Ethics of Influence: Government in the Age of Behavioral Science

The Ethics of Influence: Government in the Age of Behavioral Science by Cass R. Sunstein Cambridge University Press, September 2016 In recent years, ‘Nudge Units’ or ‘Behavioral Insights Teams’ have been created in the United States, the United Kingdom, Germany, and other nations. All over the world, public officials are using the behavioral sciences to […]

22 June 2016

A united energy economy: Experientia helps wrap up the CITYOPT Nice pilot project

Can behavioral change address local energy issues, raise people’s awareness energy consumption issues, and directly support non-profit organizations at the same time? With the Nice pilot of the CITYOPT project, we have seen strong suggestions that it can. It also suggests that the sense of belonging to a local community is a strong motivation for […]

21 June 2016

‘Big data is people!’

The sum of our clickstreams is not an objective measure of who we are, but a personal portrait of our hopes and desires, argues Rebecca Lemov, associate professor of the history of science at Harvard University. When trying to understand the ramifications of the big-data trajectory, she argues, it is necessary to bear in mind […]

17 June 2016

Remember the people: The foundation for success in 21st C infrastructure

Infrastructure providers are used to focusing on issues of project selection, funding, and regulation. The most successful firms are learning to provide great consumer experiences too. “The consumer experience matters. Infrastructure providers therefore need to tap into the disciplines and insights of great consumer-service companies, such as movie studios, retailers, and tech companies. We can […]

15 June 2016

Six recent articles from UXMatters

UXMatters has a new design and this seems to have benefited the quality as well, as there are more inspiring articles than ever. Here my pick: June 14 edition Algorithms as the New Material of Design A column by Pamela Pavliscak, Founder of Change Sciences Today, algorithms shape what we experience online. Next, they’ll modify […]

11 June 2016

Reflecting on the Enterprise UX conference

Anthropologist and UX professional Natalie Hanson attended the Enterprise UX conference in San Antonio, Texas this week. The conference is dedicated to delivering useful, delightful, and humane experiences to people who work for and in enterprises, and Natalie did a terrific job at doing a write up on the various talks: – When everyone is […]

11 June 2016

Time for big anthropology

“Big data” is one of the most promising developments in health care in a decade. Yet, writes Dan Beckham, they too often breed myopic overconfidence. “The numbers, after all, never lie — except when they do. Numbers without context or interpretation can create a dangerous distance between key decision-makers and reality.” Beckham argues that big […]

6 June 2016

How To Design With Discipline: UX Lessons From 3M

The 3M Health Care Business Group follows a strict UX design process that allows for complexity—but isn’t overly complex. Jerry Cao and Eileen Conway report on the UX approach at 3M in Fast Company, and explain how 3M Design follows a disciplined UX process rooted in co-design and customer validation.

6 June 2016

[Book] User Experience in Libraries

User Experience in Libraries: Applying Ethnography and Human-Centred Design Edited by Andy Priestner, Matt Borg Routledge, 2016 212 pages Modern library services can be incredibly complex. Much more so than their forebears, modern librarians must grapple daily with questions of how best to implement innovative new services, while also maintaining and updating the old. The […]

3 June 2016

Design fiction as a strategy for engaging with dystopian futures

The limits of our imagination: design fiction as a strategy for engaging with dystopian futures By Joshua Tanenbaum, Marcel Pufal and Karen Tanenbaum (UC Irvine Published in: LIMITS ’16 Proceedings of the Second Workshop on Computing within Limits June 2016, 9 pages Abstract In this paper we explore how design fiction — an increasingly common […]

25 May 2016

[Book] Quantified: Biosensing Technologies in Everyday Life

Quantified: Biosensing Technologies in Everyday Life Edited by Dawn Nafus MIT Press, April 2016 280 pp. Today anyone can purchase technology that can track, quantify, and measure the body and its environment. Wearable or portable sensors detect heart rates, glucose levels, steps taken, water quality, genomes, and microbiomes, and turn them into electronic data. Is […]

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