Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
24 March 2017

The intimacy of autonomous vehicles

Matt Yurdana of Intel’s IoT Experiences Group discusses Intel’s insight on passenger experience in the age of autonomous transportation. The intimate nature of autonomous vehicles will most likely lead to a significant rethinking of vehicle interiors, he writes, in particular when it comes to designing how people will share these close spaces with each other. […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

12 January 2017
Experientia’s CITYOPT project awarded prestigious French award for its sustainable development design

Following the 2016 Smart Innovation Award at “FIMBACTE Trophées du Cadre de vie”, the CITYOPT project has once again been recognized, this time in the prestigious French design competition: “Observeur du Design 2017”, in the Service Design category. In June 2016, CITYOPT won the first stage of the Observeur du Design. Now the project has […]

1 December 2016
More on upcoming conference on design & sustainable innovation for smart cities

Last month Putting People First announced the upcoming conference on design & sustainable innovation for smart cities in Nice France. Meanwhile we are pleased to announce the full event agenda (see below). This event will feature professionals from leading research institutes and industry gathering to present key initiatives which combine Energy Efficiency and Service Design […]

29 October 2016
Upcoming conference on design & sustainable innovation for smart cities

Invitation to the International Conference on Design & Sustainable Innovation for SmartCities Nice (France) 8 December 2016 On the 8th December 2016, the CITYOPT project will host an international conference on Design and sustainable innovation for SmartCities, at the Centre Universitaire Méditerranéen, France. An open invitation to attend is offered to people and organisations who […]

28 October 2016
Experientia’s President, Michele Visciòla, panel judge for MacArthur Foundation’s “100&Change” competition

The 100&Change is an international competition and a landmark opportunity for thinkers and designers to tackle critical challenges affecting the world. Michele Visciòla will be one of the panel of expert judges who will select which project is worthy of the $100 million grant. 100&Change is the MacArthur Foundation competition – launched this year for […]

5 September 2016
Great engine, but the fuel seems poor. Discussing insight development in corporate marketing

The September issue of the Harvard Business Review (HBR) contains a lengthy essay, entitled Building an Insights Engine, on how Unilever has created the organizational capabilities to “transform data into insights about consumers’ motivations and to turn those insights into strategy.” The article was written by Frank van den Driest and Keith Weed of a […]

29 August 2016
Experientia discussing ethnography and patient-centricity at EPIC 2016

This week Experientia joins our colleagues and peers in Minneapolis at EPIC 2016, the premier international gathering on ethnography and design in industry. The theme for the conference this year is Pathmaking, emphasizing the power of ethnography to create transformative innovation, growth and strategic success for companies, industries and communities. On the second day of […]

24 March 2017

The intimacy of autonomous vehicles

Matt Yurdana of Intel’s IoT Experiences Group discusses Intel’s insight on passenger experience in the age of autonomous transportation. The intimate nature of autonomous vehicles will most likely lead to a significant rethinking of vehicle interiors, he writes, in particular when it comes to designing how people will share these close spaces with each other. […]

21 March 2017

Introducing the upcoming Biennial of Democracy in Turin

Every two years the city of Turin hosts the Biennial of Democracy, an event of conversation and debate, that seems to become more timely and necessary as years go by. The current fifth edition will run from 29 March to 2 April, the theme is “EMERGENCY EXITS” and the programme looks particularly appealing. Here are […]

10 March 2017

How many users are enough in user research?

The British consumer cooperative Co-op uses both qualitative and quantitative approaches to make decisions about products. While quantitative research is best when you want to understand the scale of something (such as how many users do X or Y, or how much of something is being used), qualitative methods are better if you want to […]

2 March 2017

Exploring how and why we make financial choices

The Think Forward Initiative is an open source initiative by ING, CEPR (Centre for Economic Policy Research), Dell EMC, Microsoft, Dimension Data and Deloitte. Its goal is to gain a deeper understanding of financial decision making and to empower people to make financial decisions that are better for them, and ultimately better for society. The […]

2 March 2017

Business as Unusual: Latest issue of Touchpoint, the service design journal

“Business as Unusual” was the theme of the ninth annual Service Design Global Conference held in Amsterdam and in its play on words, it recognises that service design is more and more becoming an established way of ‘doing business’, whether in organisations, or in places such as the public sector. It is also the theme […]

2 March 2017

Understanding life’s speed from an anthropological perspective

The latest issue of the Cultural Anthropology journal features a new contribution to the journal’s Openings and Retrospectives section: an Openings collection, “Speed,” edited by Vincent Duclos, Tomás Sánchez Criado, and Vinh-Kim Nguyen. In their introductory essay, the editors discuss how they hope to open anthropological practice to speed: On every front, life is being […]

2 March 2017

[Report] How US youth navigate the news landscape

Yesterday, the New York research institute Data & Society released the report How Youth Navigate the News Landscape (download) that explores how young people use mobile devices, messaging apps, and social media to consume breaking news. Co-authors Mary Madden, Amanda Lenhart, and Claire Fontaine find that American teens and young adults express low levels of […]

1 March 2017

[OECD Publication] Behavioural Insights and Public Policy

Behavioural Insights and Public Policy: Lessons from Around the World OECD, March 2017 408 pages “Behavioural insights”, or insights derived from the behavioural and social sciences, including decision making, psychology, cognitive science, neuroscience, organisational and group behaviour, are being applied by governments with the aim of making public policies work better. As their use has […]

28 February 2017

Organizational culture as lazy sensemaking

Laura A. McNamara describes what ethnographers can do about the cultural equivalent of the fundamental attribution error, also known as correspondence bias. “It’s a common category error (at least among the Western psych undergrads who volunteer for experimental lab credits) that describes our tendency to attribute undesirable outcomes to individual traits, without attending to the […]

28 February 2017

How technology gets us hooked

From a young age, humans love to press buttons that light up and make a noise. The thrill of positive feedback lies at the heart of addiction to gambling, games, and social media, reports Adam Alter for The Guardian. “The sense of creating something that requires labour and effort and expertise is a major force […]

31 January 2017

Yves Béhar’s ten principles for design in the age of AI

Swiss designer, entrepreneur, and sustainability advocate Yves Béhar points out that there are no high-level manifestos or guidelines for designers working with AI, robotics, and connected technology today. Last week, in a talk delivered at the inaugural A/D/O/ Design Festival in Brooklyn, Béhar presented his vision for what those guidelines should look like in the […]

30 January 2017

Future of Healthcare Provision: Opportunities for Patient Engagement

Future Agenda, a non-for-profit UK-based foresight initiative, has just published a new 38-page paper entitled Future of Healthcare Provision: Opportunities for Patient Engagement. Many believe the healthcare sector is ripe for a digital transformation. The escalating challenges it faces are putting increasing stress on the system just as better understanding of the possibilities of effective […]

26 January 2017

New toolkit to create digital government services

The UK’s Government Digital Service has launched a service toolkit that aims to be a one stop shop for service design resources (reports PublicTechnology). The toolkit is a single page on GOV.UK that provides links to all the resources GDS thinks a government service designer will need. These include the GDS design principles and patterns, […]

25 January 2017

[OECD Report] Use of Behavioural Insights in Consumer Policy

Use of Behavioural Insights in Consumer Policy OECD 20 Jan 2017 48 pages Over the past decade, behavioural insights have helped make consumer policies more evidence-based and effective. This report examines how behavioural insights have been used by governments and other public policy organisations to develop and implement consumer policy initiatives, primarily through the use […]

19 January 2017

Anthropologist Sally Applin on the automation of qualitative methods

Anthropology and its methodologies cannot easily be automated. However, both design and engineering based organizations are attempting it. Anthropologist Sally A. Applin argues that this is based in part on historic legacy systems, a misunderstanding of the ethnographic toolkit, and an over-reliance on the principles of Bauhaus, Six Sigma, and Science Fiction. People are creative […]

19 January 2017

Social science must return to qualitative research to understand social and political shifts

Social science has become increasingly beholden to analysis derived from big data: large numerical sets analysed computationally, write Pamela Prickett and Elaine Howard Ecklund of Rice University. This, they say, “has brought us much insight into the social world, but it has often come at the direct expense of the rich qualitative work most likely […]

19 January 2017

Don Norman on what Apple, Google and Tesla get wrong

Don Norman is a technological optimist. The author of The Design of Everyday Things and head of UC San Diego’s Design Lab believes that artificial intelligence might only take the worst parts of our jobs, and when it gets smart enough, it will pity us rather than destroy humanity. On these points, the scientist in […]

19 January 2017

[Report] Consuming Differently, Consuming Sustainably: Behavioural Insights for Policymaking

The objective of this report, published by the United Nations Environment Programme (UNEP) is to shed light on opportunities to strengthen the effectiveness of policies for sustainable consumption in both developed and developing countries. The publication provides evidence-based insights from behavioural science, detailing five key behavioural barriers to sustainable consumption. It also includes concrete examples […]

19 January 2017

[Report] Behavioural Insights at the United Nations – Achieving Agenda 2030

In 2016, the UNDP Innovation Facility collaborated with the newly engaged UN Behavioural Science Advisor to work on behaviorally-informed design with 8 UNDP Country Offices in all 5 regions: Bangladesh, Cameroon, China, Ecuador, Jordan, Moldova, Montenegro and Papua New Guinea. This Progress Report highlights the potential of behavioural insights to help achieve the Sustainable Development […]

19 January 2017

[Report] The truth about online consumers

During 2016, KPMG conducted an international study on consumer behaviors and preferences related to online shopping. The research was largely based on an online survey of 18,430 consumers living in more than 50 countries. The respondents were between the ages of 15 and 70, each having purchased at least one consumer product online in the […]

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