Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
13 February 2016

“How we used design research to launch The New York Times en Español”

A year ago Juliette Melton led a design research field project to explore how The Times could best share its journalism with the Spanish-speaking world. What the team learned from that in-depth research — as well as from subsequent exploration — led directly to today’s launch of The New York Times en Español. As researchers, we are always on […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

18 January 2016
Experientia website completely reshaped

Experientia is pleased to announce that we’ve started 2016 with a brand new website. Experientia’s now officially 10 years old, and we decided that the best way to celebrate is by building a new website that showcases our growth – with new projects, new people in the staff, and two new locations in Lausanne and […]

1 January 2016
For when things get personal…
13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

13 February 2016

“How we used design research to launch The New York Times en Español”

A year ago Juliette Melton led a design research field project to explore how The Times could best share its journalism with the Spanish-speaking world. What the team learned from that in-depth research — as well as from subsequent exploration — led directly to today’s launch of The New York Times en Español. As researchers, we are always on […]

13 February 2016

[Paper] Understanding user motivations and drawbacks related to product repair

Understanding User Motivations and Drawbacks Related to Product Repair By Nazli Terzioglu, Dan Lockton, Clare Brass (Royal College of Arts) Conference Paper, Sustainable innovation 2015 The Centre for Sustainable Design, London This paper presents the findings from an exploratory study that looks at current user behaviours and activities and scrutinises motivations and barriers related to […]

2 February 2016

The secret UX issues that will make (or break) self-driving cars

In an unassuming research lab, Volkswagen is solving problems that Tesla and Google haven’t come close to cracking. Cliff Kuang reports for Fast Company. In his article he features the work of Brian Lathrop, who runs the UX group at Volkswagen’s little-known Electronics Research Laboratory, and has set out three things an autonomous car has […]

2 February 2016

Do patients really want to be empowered?

Katherine Benjamin, digital services manager at NHS England, asks some clever questions in this Medium piece: “Digital health services and wearable technologies are meant to empower users to change behaviours and become better informed, more engaged patients. However, to what extent has the rhetoric of empowerment in digital healthcare been diluted to the point that […]

30 January 2016

Is design thinking the next big thing for U.S. power?

The U.S. Army is already using design thinking to inform its battle doctrine, and now voices go up to apply it to US foreign policy as well. Design Thinking Comes to the U.S. Army by Roger Martin The U.S. Army has incorporated design thinking into the core of its battle doctrine — and there is […]

30 January 2016

Design thinking for museums

The Design Thinking for Museums site is the outcome of a 2012 partnership between the San Francisco Museum of Modern Art (SFMOMA) and Stanford’s Hasso Plattner Institute of Design (d.school). It is conceived as a resource for professionals and practitioners interested in applying design thinking in their organizations and includes case studies of design thinking […]

30 January 2016

[Book] Asian Perspectives on Digital Culture

Asian Perspectives on Digital Culture: Emerging Phenomena, Enduring Concepts Edited by Sun Sun Lim, Cheryll Soriano Routledge, 2016 214 pages Abstract In Asia, amidst its varied levels of economic development and diverse cultural traditions and political regimes, the Internet and mobile communications are increasingly used in every aspect of life. Yet the analytical frames used […]

29 January 2016

[Report] Consumers more frustrated by smart home apps than devices

New report by Argus Insights suggests disappointing apps break user experience, may cause decline in consumer delight over time. The Smart Home ecosystem comprises both hardware devices and software apps and together they are supposed to make an efficient system for consumers. A new report from Argus Insights shows that consumers are overall more frustrated […]

29 January 2016

Replacing Personas with Characters

Because personas focus on creating a story made up of a customer’s attributes, instead of a story that explains a purchase, personas leave the brain in a unsatisfied state, argues Alan Klement. To fix this, in just a split second, the brain decides to make up it’s own story. Personas, he says, have destructive effects […]

29 January 2016

Solving health care problems through design methodology

Stephen Klasko (an MD with an MBA, CEO of Jefferson Health System and Thomas Jefferson University) and Bon Ku (MD, a professor of emergency medicine at Thomas Jefferson University Hospital) joined the Knowledge@Wharton show on Wharton Business Radio to talk about why design is so important to health care’s future, and the unabashedly cool ways […]

28 January 2016

The Power of Privacy – documentary film

In this half-hour film (commissioned by The Guardian and Silent Circle), Aleks Krotoski travels the world to undergo challenges that explore our digital life in the 21st century. Watch her be stalked and hacked, fight to get leaked documents back, dive into open data and live in a futuristic home that monitors her every move.

27 January 2016

Human-machine interactions and the coming age of autonomy

Melissa Cefkin is a Principal Scientist & Design Anthropologist at Nissan Research in Silicon Valley where she explores the potential of having autonomous vehicles as interactive agents in the world. In an article that was published yesterday, she considers two ways in which, to me, the notion of autonomy raises questions about notions of sociality. […]

27 January 2016

Remaking Ford into a user experience-driven company

Ford CEO Mark Fields recently declared that Ford would be remade as a user-experience driven company: “We have obviously a lot experience in the car business, over 113 years, and our differentiation is going to be clearly the whole user experience, and how you experience the whole vehicle going forward, whether they’re directed-driving vehicles, or […]

27 January 2016

The privatization of human rights: illusions of consent, automation and neutrality

The privatization of human rights: illusions of consent, automation and neutrality by Emily Taylor Published by the Centre for International Governance Innovation and Chatham House 2016 The Internet enables the free flow of information on an unprecedented scale but to an increasing extent the management of individuals’ fundamental rights, such as privacy and the mediation […]

26 January 2016

The computational anthropologist

When people think of quantitative analytics, big data, and statistics, they rarely picture an anthropologist. The truth is that although anthropology is well known for gathering qualitative data, anthropologists are trained to understand all kinds of data. In many graduate anthropology programs, the required research methods course includes lots of statistics and methods for making […]

26 January 2016

Designing for Crisis, Design for Real Life

It’s easy to design for the idealized user, someone who’s smart, calm, and informed. It’s less easy, and thus more important, to design for a more realistic user: still smart, but harried and uncertain. The best designs handle both with care. But how many designs can help a user who is completely in the dark […]

26 January 2016

[Book] Every Thing We Touch: A 24-Hour Inventory of Our Lives

Every Thing We Touch: A 24-Hour Inventory of Our Lives [Tumblr page] by Paula Zuccotti Viking Books, November 2015 256 pages What’s the first thing we touch when we wake up? How do our favourite things reveal our hopes and fears? Can objects tell the story of our lives? Imagine how your day would look […]

24 January 2016

The grand illusion of empowerment

Financial times journalist/anthropologist Gillian Tett deconstructs the idea that the internet hands power to the people. In fact, she writes, in most countries power remains firmly in the hands of the elite. The bitter — and dangerous — irony of our modern age is that although the internet gives people the impression that they can […]

22 January 2016

Creating age-friendly cities

In a new report the McGraw Hill Financial Global Institute (MHFI) argues that we need a new thinking about how to create “age-friendly cities.” Adapting to the challenges of an aging urban population, they write, requires a fundamental change in the mindset of policymakers and innovators about who’s actually living in these cities and what […]

22 January 2016

The power of creativity from below

Anthropologist Michael Thompson believes in the power of creativity from below in solving some of the smaller and bigger problems of our time. “People generally are very creative and innovative. Many anthropological case studies have shown that. If development happens, it does not happen just through large-scale and “top-down” projects, but thanks to some sort […]

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